HYLO Basecamp for Brilliance

Basecamp for brilliance

Say Hy, to HYLO!

One of London’s most exciting new buildings. Offering a total of 278,00 sq ft of premium office and retail space, HYLO is a building with wellness at its core. It’s a building built for the modern London tenant, in a diverse location where tech, media and creative industries collide with its city neighbours. And so, our challenge began. How can a brand appeal to a broad range of tenants and stand out in a competitive market? Our answer was to create a brand with swagger, a brand that both leads with and celebrates the buildings diverse talent. It’s a brand with personality, a brand that demands attention and a brand that reflects the bold, forward-thinking surrounds in which the building sits. See the full project here.